7 Real Estate Investing Lessons We Can Learn from Steve Jobs I recently read the book “Steve Jobs” by Walter Isaacson. As brilliant as Steve Jobs was, I came away from the book not with a sense of awe about the man who Steve Jobs was, but how despite his incredible success, how idiosyncratic and deeply flawed a human being he really was.Yes, he was a certifiable genius, although in some ways “certifiable” as well.Yes, we’ll never see anyone else exactly like him, although Apple’s … [Read more...]
Three Ways to Use Your Website For Branding and Lead Generation
Three Ways to Use Your Website For Branding and Lead Generation Your website is one of your best marketing tools – and it’s extremely cost-effective. For as low as $10 per month, you can host your site on the web with little to no trouble. If you don’t already have a website, go ahead and put that towards the top of your to-do list. And if you do have one up and running, take a look at these three ways to use your site for branding and lead generation: 1. Use Search Engine … [Read more...]
Your Real Estate Command Station
Your Real Estate Command Station Efficiency is the name of the game. The less time you spend on a task, the more time you have to spend with family, friends, toys, vacations, etc.If you’ve read some of my other articles, you know that as a former engineer, I can’t help but be obsessive compulsive about making processes and tasks as efficient as possible.As I was sitting at my “command station” (desk in my office) contemplating what this article should be about, I noticed I had an … [Read more...]
The Number One Irrational Behavior of Real Estate Investors
The Number One Irrational Behavior of Real Estate Investors If you ever get a chance to read my posts on the BiggerPockets forums, you notice that I am a big proponent of education, mentor ship, coaching, whatever you want to call it. I call it surrounding yourself with people you want to learn from and always learning something new. One week ago, I had the chance to travel to Boston to attend the Hubspot Inbound ’12 conference and do both!Before tying this into real estate, I think … [Read more...]
Effectively Communicating With Your Tenants
Effectively Communicating With Your Tenants I have to say that I am amazed at how quickly real estate investors, especially landlords, have adopted electronic media as a primary means of communicating with tenants. Heck… I got caught up in a text exchange just today with one of my tenants.Lets face it, technology, emails, texting and voice messages have made it extremely easy to communicate with our tenants and deal with routine issues quickly and effortlessly. And, while that is … [Read more...]
Response Rates for Direct Mail
Response Rates for Direct MailDo you track the response you get from your direct mail campaigns each time you send one out? I hope that everyone said yes, because you should be. Tracking your response from each mailing is the only way you can figure out if it’s working like it should. It’s imperative that we spend those precious marketing dollars wisely in our business.The two main groups of people I mail to regularly are probates and absentee owners. I have never sent a direct mail … [Read more...]
Setting Goals For The Upcoming Year
Every year in December, I begin the process of setting goals for the upcoming year. I actually spend quite a bit of time looking back at what worked and what could have been better. I try to do an honest assessment of the year, and part of that assessment includes admitting that you fell short in some areas which can be tough to do. Another factor comes in to play when you realize that some of your habits (or lack of them) played a part in the end result.Do you have any habits that are getting … [Read more...]
Growing Your Real Estate Investing Business
Growing your real estate investing business is certainly about doing the work that it takes. But it is also about being crystal clear about where you want to go. You won’t get there no matter how much work you put in, if you don’t have a clear vision of exactly what you want your business to be. What do you want your business to look like in one year? In five years?Once you have answered these questions, you can begin to craft a plan to get there.Where do I start? What is your grand vision … [Read more...]
Steps Involved for Growing Your Real Estate Investing Business
Steps Involved for Growing Your Real Estate Investing BusinessGrowing your real estate investing business whether you are a rehabber or landlord is certainly about doing the work that it takes. But it is also about being crystal clear about where you want to go. You won’t get there no matter how much work you put in, if you don’t have a clear vision of exactly what you want your business to be. What do you want your business to look like in one year? In five years?Once you have answered … [Read more...]
Take Out Unnecessary Words
Writing on a computer offers two special tools to take out the unnecessary words – the backspace key and the delete key.The backspace key allows us to “do over” mistyped words. And the delete key helps us to edit the words that aren’t necessary. These are powerful tools to lean on in our conversations, especially the ones we have with ourselves. Backspacing and deleting words can help you focus and create a better mindset, which ultimately results in success.So, what are the words to … [Read more...]
Technical Tools for REI Success That Are Essential
Technical Tools for REI Success That Are EssentialTechnology is essential for success in real estate investing. You must have the right tools in place and place the proper boundaries with them to make them work for you. In this post, we’ll talk about those essential tools. In our next post, we’ll cover setting tech boundaries. Let’s get started.Newer computer with broadband Internet access. If your computer isn’t up-to-date, it’s going to slow you down. Computers (especially laptops) … [Read more...]
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